Marketing Manager Metrics – Page 5
Roles
Email Opens
Email Opens counts the total number of times an email is ope...
Email Reply Rate
Email Reply Rate measures the percentage of sent emails that...
Email Soft Bounce Rate
Email Soft Bounce Rate is the percentage of sent emails that...
Email Soft Bounces
Email Soft Bounces counts the number of emails that failed t...
Email Unsubscribe Rate
Email Unsubscribe Rate is the percentage of email recipients...
Email Unsubscribes
Email Unsubscribes is the count of how many users unsubscrib...
Emails Bounced
Emails Bounced is the count of emails that were not successf...
Emails Clicked
Emails Clicked is the number of unique recipients who clicke...
Emails Delivered
Emails Delivered is the total number of emails successfully...
Emails Opened
Emails Opened is the number of unique recipients who opened...
Engaged Sessions
The number of sessions where the user was meaningfully activ...
Engaged Sessions Per User
This metric is the average count of engaged sessions per act...