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3. Contacts by Source

Contacts by Source

Last updated: Oct 06, 2026

What is Contacts by Source? 

Contacts are people that a business has a relationship with, often held by an account. Leads are usually not counted as Contacts. Contacts by Source counts the number of Contacts, segmented by source.

Contacts by Source Formula

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How to visualize Contacts by Source?

You have a few options to visualize Contacts by Source, but consider using a line chart to see changing trends over time and potentially segment by source, or a summary chart to track the overall number.

Contacts by Source visualization examples

Contacts by Source

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Line Chart

Here's an example of how to visualize your Contacts by Source data in a line chart over time.

Contacts by Source

297

13.39

vs previous period

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Summary Chart

Here's an example of how to visualize your current Contacts by Source data in comparison to a previous time period or date range.

Contacts by Source

Chart

Measuring Contacts by Source

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