Advertising Manager Metrics – Page 3
Roles
Cost Per Thousand
Cost Per Thousand (CPM), also called Cost Per Mille, is a ma...
Cost Per Unique Click
Cost Per Unique Click is the average amount of money spent f...
Cost Per Unique Inline Link Click
Cost Per Unique Inline Link Click is the average amount of m...
Inline Link Clicks
Inline Link Clicks is the count of the number of times links...
Page Impressions
Page Impressions counts the total number of times a piece of...
Unique Inline Link Clicks
Unique Inline Link Clicks is the count of the number of user...
Video Click-Through Rate
Video Click-Through Rate is the percentage of times your vid...
Video Clicks
Video Clicks is the total number of times your video has bee...
Video Completions
A Video Completion refers to the number of times a video pla...
Video Conversion Value
Video Conversion Value is the total value of all your video...
Video Conversions
Video Conversions is the count of actions taken on your vide...
Video Cost
Video Cost is the sum of all marketing-related expenditures...